E-mail marketing has been called
the great marketing equalizer. Small companies can now compete
with large companies in fostering customer relationships, driving
sales and building a brand, literally on a one-to-one
basis, all without breaking the
budget.
Done right, e-mail marketing delivers
relevant customer-driven content that is eagerly welcomed.
Done wrong, e-mail marketing is SPAM at its worst.
Email Marketing Facts
Email
marketing - Spending in
the United States will rise from $2.1 billion
to $6.1 billion in 2008, according
to a report from Jupiter Research.
Email
marketing - According
to a recent Quris study, the average consumer
is participating in 10 to 20 relationships
with various companies at any given time.
Email
marketing
- In a recent report released by the Winterberry Group,
a New York-based
consultancy, email marketing generates,
on average, 17% more sales (per marketing dollar spent)
than direct mail. This is even more
impressive when you consider
that marketers
spend, on average, 23 times more on direct mail campaigns.
The report also
concudes that email marketing generates 73%
more sales than telemarketing.
Unlike direct mail, email marketing
provides legitimate marketers with many additional benefits:
Dramatically lower cost
Instantly measurable results
- 80% of the response happens within
the first 48 hours. This holds true for both B2B
and B2C markets.
Content can be automatically
defined and delivered based on customer-driven
behaviors
The customer becomes an active
participant in the relationship
Customers define their own specific
areas of interests
Chances are, your competitors have already started
building email marketing relationships with your potential
customers. The time to start is NOW...
Why choose GraphiCom for your email marketing
needs?
We are a perfect fit for small to medium
sized companies who either don't have the time or the expertise
to develop, deliver and continually monitor their email
marketing efforts in-house. We provide full email marketing
turn-key solutions. No complicated software to learn, no
programming or content problems to solve. Just let us know
what you'd like to communicate and we do the rest, including:
Manage list
activities like bounces, new subscribers, refer-a-friend
links, etc.
TurnKey Solutions or Do-it-Yourself
Our email marketing service gives you the freedom
and flexibility to move from a full turnkey solution to an
in-house solution at any time.
We get things up and running for you and then,
if and when you are ready, we can train your staff on how to
manage things or you can continue to outsource the whole process
to us.
Some companies have moved things in-house and
kept us to create the content, while others find it more cost-effective
to outsource it all to us. The point is you always have complete
and total control, flexibility and peace of mind! Check out our
Special $349 Jump Start Offer!